Knowing your customer and targeting a specific buyer persona is essential to digital marketing success. Discover how you can amplify your digital marketing success by just taken a little time to understand your customer!...
Read MoreEven though SEO has been around for nearly 20 years, many people and businesses are still in the dark as to what it means and why it's important for businesses in the digital era. Find out more ...
Read MoreYou installed or purchased a CRM system but it hasn't helped your sales and marketing teams to improve your companies sales record. Find out why you can't just purchase any old CRM and expect it to transform your sales team....
Read MoreHave you ever wondered why more and more organizations are making use of small agile outsourced micro-teams ? Find out how a micro-team can help your business to flourish!...
Read MoreAn enterprise development team is a small group of dedicated specialists. They may focus on a new business project such as an IoT solution, new product development or even enhancements to exisitng systems. Typically most enterprises try to manage these development tasks internally making use of in house staff. This typically introduces a challenge, how to you keep all the skills required under one roof and have them available when you need them, without them being distracted by business as usual tasks ? Self-managing specialists and Subject Matter Experts (SME) are scarce in the job market. Thus, they are a relatively expensive...
Read MoreYou may not realize it, but most of your Internet usage is tracked. Yes, thats right almost everything you do is tracked and stored somewhere. Everything, you do, say or even interact with on the Internet is tracked, stored and analyzed and even freely distributed for others to analyze, store and action. The common misconception is that all the data is somehow gathered by the CIA, NSA, GCHQ, MI5 or any other government intelligence services. The truth is, these organizations are the least of your concerns and are only the very tip of the iceberg in the internet tracking world. Your browsing habits...
Read MoreTired of your internet browser tracking your every movement on the internet and sending this data to millions of internet tracking services, with only intention of helping other organisations to serve you "more relevant advertising" ? We take a look at the new Brave browser that automatically blocks ads and trackers, making it faster and safer than your current browser....
Read MoreOrganisations seeking to continue to innovate and evolve, need to strike a balance between having retaining trained and skilled resources whilst minimising recruitment, training and overheads. Additionally they face the challenge of ensuring they create a strong culture and environment these individuals to set aside their differences and effectively and efficiently work and collaborate together. A micro-team already knows how to work together Establishing any team and getting it to work together and collaborate effectively is hard work. There are so many variables at play, just take a look at any successful sports team, they go through peaks and troughs....
Read MoreThe online business market space is becoming an increasingly more competitive space on a daily basis. An e-commerce website , once seen as a competitive advantage 10 years ago, has now become a minimum must have feature for any business. The modern customer has become increasingly more demanding, not because they necessarily want or need an exhaustive array of web and mobile applications , it is just that they have grown to expect them. One of the benchmarks used when evaluating companies to purchase from, is the number of digital tools available to satisfy their customer service needs. Customers expect...
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